Campaign Management

Job Description

It’s a great time to join Screwfix. Thanks to the hard work of our team and record-breaking sales, we’re proud to be one of the fastest-growing retailers in the UK. And we want to pass that growth onto you.

Lead the business across all our channels in executing the customer plan. Inspire our internal and external agencies to create market leading campaigns that drive our growth. Ensure our brand is expressed effectively across our omni channel business.

We believe that a hybrid, flexible working approach offers you – and your colleagues – the best of both worlds. With a subsidised canteen, free parking and a comfortable, relaxed environment, we’ve worked hard to build an office you’ll want to work in.

Employment Type: Full-Time

Industry: Project Managment

Location: Yeovil, Somerset, UK

Postal Code:

Responsibilities

• Brief the respective channels, holding the tension to ensure we have consistent execution on a campaign propositions.
• Collaborate with the lead creative, internal and media agencies to develop creative and build strong media plans to effectively reach our customers.
• Interpret the campaign propositions into briefs that are going to get the creative juices flowing – including seasonal, brand, service and category campaigns
• Ensure that the right creative resource [amount and level] is allocated to our campaigns
• Taking the initial allocation of budget from the customer planning team, work directly with the media agency develop effective media plans across our bought and owned channels – through to the buying of the media
• Hold the tension across the channels to ensure we get consistent execution of campaigns – culminating in the ‘Gate 3’ which is the showcase to senior stakeholders
• Working closely with the PR & Social teams – to develop integrated plans for PR and social channels
• Develop a strong network with commercial and digital to develop the best customer offer
• Take the ROI plan and execute to the local market requirements
• Effectively manage your part of a multi million pound budget to forecast whilst always looking for opportunities to improve effectiveness
• Protect and drive our brand, working on a specific element of our proposition to ensure that we express the brand to customers in the most effective way.

Qualifications

• An ability to inspire others to develop creative ideas
• Strong judgement – able to articulate why something does / doesn’t meet a brief
• Commercial acumen, able to understand and challenge to get the best customer offer
• Strong stakeholder management across multiple departments
• Budget management
• A project manager who can manage multiple priorities
• Able to identify what needs to be done and doesn’t wait for instruction to make the right thing happen
• Able to engage effectively with Dofs and peers
• Able to turn insight and strategy into action and plans