Bob Digital Media Ltd

Digital Marketing & Social Media Specialist at Bob Digital Media Ltd

00100, Nairobi Kenya
May 8, 2024
Full Time
Application deadline closed.
Deadline date:
Application deadline closed.

Job Description

Digital Marketing & Social Media Specialist at Bob Digital Media Ltd

Position Overview:

We are currently seeking a talented Digital Marketing & Social Media Specialist to join our team. The ideal candidate will have a deep understanding of digital marketing principles and proven experience in developing and executing successful social media strategies. As a Digital Marketing & Social Media Specialist, you will play a pivotal role in driving brand awareness, engagement, and conversions for our clients across various digital platforms..

Responsibilities:

  • Develop and implement comprehensive digital marketing strategies to achieve client objectives.
  • Develop and implement effective SEO strategies to improve website visibility and search engine rankings.
  • Perform on-page and off-page optimization, including but not limited to keyword optimization, content optimization, and link building.
  • Monitor website performance and search engine rankings using SEO tools and analytics platforms.
  • Create engaging and relevant content for social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Manage social media accounts, including content creation, scheduling, monitoring, and engagement.
  • Conduct thorough market research and analysis to identify trends, opportunities, and best practices.
  • Collaborate with internal teams to coordinate digital marketing initiatives and campaigns.
  • Monitor and analyze key performance indicators (KPIs) to measure the success of campaigns and optimize strategies accordingly.
  • Stay up-to-date with the latest trends and advancements in digital marketing and social media.

Requirements:

  • Bachelor’s degree or diploma in Marketing, Communications, or related field.
  • At least 3 years of proven experience in digital marketing and social media management, preferably in an agency setting.
  • In-depth knowledge of SEO, social media platforms, algorithms, and best practices.
  • Strong creative writing and content creation skills.
  • Excellent analytical skills with the ability to interpret data and draw actionable insights.
  • Proficiency in social media management tools and analytics platforms.
  • Ability to multitask and manage multiple projects in a fast-paced environment.
  • Strong attention to detail and organizational skills.

Benefits:

  • Basic salary commensurate with experience.
  • Performance-based incentives and bonuses.
  • Opportunities for career growth and advancement.
  • Collaborative and supportive work environment.
  • Ongoing training and professional development opportunities.

If you are a creative and results-driven individual with a passion for digital marketing and social media, we want to hear from you! Join us in shaping the future of digital marketing at Bob Digital Media Ltd.

Digital Marketing & Social Media Specialist at Bob Digital Media Ltd

Method of Application

Interested and qualified candidates should forward their CV to: careers@bobdigital.co.ke using the position as subject of email.

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