Marketing Analyst Job Nairobi
We’re a fun team.
We’re looking to hire an analytical marketer who is early in their career and is excited to learn from smart people in an incredibly fast-paced environment.
In this role, you’ll work underneath a Marketing Manager to optimize our paid advertising channels. This position is ideal for someone with 1-2 years of experience in paid advertising, eager to apply their expertise to platforms such as Reddit, X, Meta, Google Search, and YouTube.
- Develop and execute paid advertising campaigns across various digital platforms.
- Analyze conversion events using Google Analytics to inform campaign strategies.
- Utilize Google Tag Manager to deploy tracking tags and manage marketing data.
- Create compelling ad materials and write effective ad copy.
- Track and report on campaign performance metrics weekly.
- Maintain and update performance dashboards with the latest data.
- Conduct A/B testing for landing pages to optimize conversion rates.
- Collaborate closely with the marketing team to ensure alignment with overall marketing objectives.
This role offers a clear path for professional growth, mentored by a Marketing Manager, and aims towards advancing to a Marketing Manager position, focusing on performance marketing and analytics.
- 1-2 years of experience in managing paid advertising campaigns.
- Proficient in Google Analytics and Google Tag Manager for tracking and data management.
- Ability to create visually appealing ad creatives and write effective ad copy.
- Skilled in analyzing, tracking, and reporting on campaign metrics.
- Proficient in using formulas in Google Sheets.
- Knowledgeable in conducting A/B testing for landing page optimization.
- Strong communication skills and the ability to work effectively in a remote environment.
- Speak quickly. Everyone on our team is a fast-talker. This matters to us 😉
How to Apply:
Please submit your resume + video highlighting your experience in paid advertising and your proficiency with Paid Channels, Google Analytics, and Google Tag Manager.
Include relevant work samples or any case studies showcasing your expertise.