Coca Cola Kenya
Senior Director, Frontline Marketing , East and Central Africa
Job Description
Senior Director, Frontline Marketing , East and Central Africa
As a key member of our team, you’ll:
- Align With Bottlers: Collaborate closely with bottlers to align on marketing priorities, leveraging consumer insights and strategic plans to achieve shared objectives.
- Strategize and Innovate: Provide critical input on portfolio strategies and brand plans, identifying local innovation opportunities and guiding the commercialization of new projects.
- Amplify Our Voice: Lead the localization and amplification of integrated marketing campaigns, ensuring they resonate with our diverse consumer base.
- Lead With Excellence: Review and approve marketing plans, oversee local activations, and showcase best practices that can be scaled across regions.
- Build Strong Relationships: Develop and maintain relationships with key bottlers, ensuring alignment and support for our marketing agenda.
- Guide Your Team: Lead your team through situational coaching and talent development, driving towards success as measured by volume, share, and profit.
Who You Are:
- You hold a Bachelor’s degree in marketing or a related field.
- You bring 12-15 years of significant marketing and leadership experience, preferably within the food and beverage sector.
- You have direct experience with marketing activations and a deep understanding of business and commercial acumen.
- Your experience includes working with external partners, cross-functional and cross-geographical teams.
- You are adept at developing relationships, coordinating marketing activities, and guiding media buying processes.
What We Can Do For You
- Challenging Work:Â Our unique global system offers constant opportunities to develop world-class skills and a truly international career.Â
- Iconic Brand:Â Work on the most recognized brand in the world and be part of developing the brands next chapter.Â
- Exposure to World Class Leaders:Â Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.Â
Senior Director, Frontline Marketing , East and Central Africa