Remote App Store Optimisation Manager

Kenya
February 23, 2024
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Job Description

Remote App Store Optimisation Manager

About The Team

We are Quadcode, a fintech company excelling in financial brokerage activities and delivering advanced financial products to our global clientele. Our flagship product, an internal trading platform, is offered as a Software-as-a-Service (SaaS) solution to other brokers.

We are looking for an App Store Optimization Manager to join our dynamic team. In this role, you will be at the forefront of increasing our app’s visibility and driving organic user growth through strategic ASO techniques. Your expertise in keyword research, competitive analysis, and A/B testing will play a crucial role in optimizing our app’s presence in various stores. If you’re passionate about leveraging data to craft compelling app store narratives and thrive in a collaborative environment, we invite you to apply and make a significant impact on our app’s success.

Tasks:

Remote App Store Optimisation Manager

  • Collect a semantic core from keywords for IQ Option (Brazil, Android);
  • Select 10-15 keywords for which we are indexed below the top 20 in finance in Google Play and propose a promotion strategy for them;
  • Propose a hypothesis with changes in screenshots (IQ Option, Brazil, Android) and test them;
  • Setting technical specifications for the creation of screenshots, icons, banners, promotional videos;
  • Conducting A/B tests and analyzing the results;
  • Monitoring positions in app stores;
  • Reporting on the effectiveness of experiments performed based on analytical data;
  • Search and analysis of competitors in the App Store and Google Play;
  • Collection of the semantic core;
  • Conducting an audit of the application;
  • Development and implementation of ASO strategy, drawing up experimental plans.


Requirements:


  • Experience of working with Apple Search Ads;
  • Analytic skills;
  • Copywriting experience;
  • Keyword Research and Optimization;
  • Competitive Analysis;
  • Data Analysis and Interpretation;
  • A/B Testing;
  • Search Engine Optimization Skills;
  • Understanding of App Store Algorithms;
  • Marketing Skills;
  • English language proficiency.


We offer
Remote App Store Optimisation Manager

  • Full-time remote work as a Service Provider;
  • Competitive remuneration;
  • Professional courses: from Coursera to Harvard;
  • Friendly, enjoyable, and positive environment.


Currently, over 700 employees and service providers are stationed across its seven global offices located in the UK, Gibraltar, the UAE, the Bahamas, Australia, and the headquarters in Cyprus. By broadening its international presence, Quadcode not only offers a remote or hybrid work model but also presents a myriad of intriguing tasks and challenges for professionals like developers, market research analysts, and PR marketing specialists, among others.

Join us today, and let’s shape the future of fintech together!

Note: All applications will be treated with strict confidence. We thank all applicants for their interest, however, only those candidates selected for interviews will be contacted.